In mid-January, a few members of our Executive Advertising team attended the 2022 PPAI Expo in Las Vegas.
PPAI (Promotional Products Association International) is an association comprised of promotional product suppliers and distributors. PPAI provides industry partnerships, education, certifications, product safety awareness, media, and research to its members.
The annual PPAI Expo is an industry trade show that offers promotional product distributors the opportunity to advance education through sessions, meet new suppliers, strengthen relationships with current suppliers, and physically see thousands of new, trendy, or popular customizable promo items.
As the Executive Advertising team made their way through hundreds of exhibitor booths on the show floor, they discovered these top Promotional Product Trends for the upcoming year:
Natural materials are a trend across many industries, most notably in home décor and architecture. This year, we are seeing many promotional items incorporate cork, bamboo and woodgrain textures as an aesthetically pleasing way to stand out from your competition.
Cork is a great alternative to leather accents. Its honeycomb structure makes it a durable, sturdy go-to material. This material is great for use in the home or office – like with this Cork Wireless Charging Pad Desktop Organizer.
Bamboo has been a growing trend due to it being one of the world’s most renewable materials.
Engraving your company logo in a bamboo promotional product will give a higher perceived value of that item:
Bamboo accents on a custom product will give an upscale retail feel to any basic drinkware:
Any item your customer can use for multiple purposes will be out and used often! Plus, they'll know who to thank for it since it will be branded with your logo.
This 22 oz Active 2-in-1 Vacuum Bottle Tumbler is perfect for the active lifestyle. Great for the gym as a sports bottle or on-the-go as a tumbler. Both the sports bottle and tumbler have their own lids.
The 12 oz Urban Peak 3-in-1 Tumbler transitions between a poured drink insulated tumbler, 12 oz can cooler, and 12 oz beer bottle cooler.
With similar functions to the Urban Peak 3-in1 Tumbler, the 12 oz Urban Peak 3-in-1 Insulator features a unique sleek design.
Check out this demo video straight from the PPAI show floor to see how it works!
This was the largest promotional category we saw with brand new products. We are working on adding these to our store at www.executiveadvertising.com in early 2022!
Here are some eco-friendly bags we currently have ready to browse and shop: Branded Recycled Bags
When you print your logo on a well-known quality brand, the recipient of that item will associate your company with that same quality. Here are some of the top brands we noticed at the PPAI Expo:
Jansport: Known for their iconic backpacks and bags for every day use.
Camelbak: A popular manufacturer of hydration packs, water bottles, and reservoirs ready for any adventure.
Arctic Zone: A market leader in soft sided coolers and lunch packs. This brand is one of Target store’s top sellers.
Otterbox: Most notably known for their water-resistant, shock-resistant, and drop-resistant cases for mobile devices, but also provide quality Coolers and Drinkware.
JournalBooks: Recognized as America's Premier Custom Journal Innovator.
Fall in love with one of these new trends but need help getting started? Our Customer Service team is available to help Monday - Friday at 800-338-7996!
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